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A group of South Carolina high school students, plant employees and community leaders got the rare experience of riding shotgun with professional drift drivers at the Giti Tire plant on Monday, May 9, 2022, as part of a community event hosted by Giti Tire.

It was a unique opportunity for students in the Chester County Career Center’s Automotive Technology Program to see the state-of-the-art facility and learn more about the tire manufacturing process firsthand. They also got to meet Formula DRIFT drivers and ride along with the drivers on a course set up outside the plant to experience the performance of the GT Radial Champiro SX2-RS competition tire that is designed and produced at the Giti Tire plant in Richburg. The event also played an instrumental role in further enhancing pride among plant employees for their dedication in producing world-class, American-made passenger and light truck tires in Richburg.

“The drift along was an amazing experience that the plant was able to offer employees, as well as local students, community leaders and first responders,” said Ethan Pease, lead engineer for the plant’s Innovative MFG & Digitization department. “There was not a single employee who came out of the experience with anything less than a smile on their face. Every single employee was looking to hop right back into the car and go another lap or two around the track.”

“The drift along was an amazing experience that the plant was able to offer employees, as well as local students, community leaders and first responders.”

Ethan PeaseLead Engineer, MFG & Digitization Dept., Giti Tire Manufacturing USA

“There was not a single employee who came out of the experience with anything less than a smile on their face. Every single employee was looking to hop right back into the car and go another lap or two around the track.”

Ethan PeaseLead Engineer, MFG & Digitization Dept., Giti Tire Manufacturing USA

“It was awesome. There was nothing but a smile on my face. I can’t even explain it – it went by fast, but it was one of the best experiences of my life!”

Isaiah SchnepfAutomotive Tech Student, Great Falls High School

“We were thrilled to welcome students and community guests to our Richburg plant to showcase our highly automated manufacturing plant, latest manufacturing technology and skilled workforce, as well as experience the performance of GT Radial tires made in Richburg.”

Julianto DjajadiEVP, Business Operations, Giti Tire USA.

“ Our South Carolina plant is a special place with special people and many stories to tell. We hope this visit inspired the next generation of engineers and manufacturers in the local community.”

Julianto DjajadiEVP, Business Operations, Giti Tire USA.

The event was very timely as the drivers were fresh from the Formula DRIFT competition in Atlanta on May 7-8 in which GT Radial driver Chris Forsberg celebrated on the podium after achieving a second-place finish. GT Radial driver Dan Burkett finished fourth.

It was also timely because the students had just finished studying about tires, steering and suspension in vehicles. They were thrilled with the opportunity to see how tires, such as the GT Radial Champiro SX2 RS competition drifting tires, are made right there in their backyard. Then they donned helmets for a thrill of a lifetime drift along on the GT Radial Champiro SX-2 RS competition tires with Forsberg, Burkett, Jeff Jones, Kazuya Taguchi, Travis Reeder and Amanda Sorensen – all world-class Formula DRIFT drivers.

“It was awesome,” automotive tech student Isaiah Schnepf from Great Falls High School, told the Chester News & Reporter which covered the event. “There was nothing but a smile on my face. I can’t even explain it – it went by fast, but it was one of the best experiences of my life!”

Schnepf told the Chester News & Reporter that getting “hands on” experience with the professional drivers was really valuable “because a lot of the things we saw today, we are doing in our auto tech class at the career center.”

“We were thrilled to welcome students and community guests to our Richburg plant to showcase our highly automated manufacturing plant, latest manufacturing technology and skilled workforce, as well as experience the performance of GT Radial tires made in Richburg,” said Julianto Djajadi, executive vice president for business operations for Giti Tire USA. “Our South Carolina plant is a special place with special people and many stories to tell. We hope this visit inspired the next generation of engineers and manufacturers in the local community.”

On top of this drifting experience, they were also able to ride along the Maxtour LX Experience, where the participants could compare and experience the control, handling and wet braking performance of the GT Radial Maxtour LX tires compared to other top tire brands.

Since planting roots in South Carolina, the company has partnered with the Chester County School District and established Giti Math & Science clubs in schools across the area to help students develop valuable STEAM (Science, Technology, Engineering, Arts and Mathematics) skills. The clubs meet several times throughout the year, culminating with an annual interscholastic contest.

Since planting roots in South Carolina, the company has partnered with the Chester County School District and established Giti Math & Science clubs in schools across the area to help students develop valuable STEAM (Science, Technology, Engineering, Arts and Mathematics) skills. The clubs meet several times throughout the year, culminating with an annual interscholastic contest.

“ I was part of the Drift Ride. It was an awesome experience. I was terrified when I first got in the car but enjoyed it so much that I wanted to ride for a 2nd time. This is something I never planned on doing nor ever had the opportunity to do. This was a wonderful experience for so many people. The feedback is awesome. Everyone keeps coming up to me asking if there was going to be another event like this one. The morale was about the best I’ve ever seen. The only thing is there wasn’t enough time for everyone to enjoy the experience. Let’s please have this event again.”

Kristi WhitakerGiti Tire USA Associate

“TThe Event was amazing everything came together so well, and to top it off my first time getting to experience a ride along with a professional Drift driver omg, I loved it. I talked about it and so did everybody else for days they was even calling me famous because of my many facial expressions lol.”

Latoya StewartGiti Tire USA Associate

“I was part of the group who had the LX ride along experience here in Richburg, SC. To say that it was very impressive would be an understatement. First of all, the experience included three cars, with three different manufacturers tires.

The first car that I rode in had a set of (Major Brand X) tires, the second car had a set of (Major Brand Y) tires and the third car had a set of Giti Maxtour LX tires. The experience was amazing!

It was undeniably obvious in the difference between the three rides. What I was most impressed with is the fact that the smoothest, most comfortable and quiet ride was in the car with Giti Maxtour LX tires. The Maxtour LX tires are superior in performance! So much so that I was disappointed to learn that this tire isn’t available in the size I need for my own vehicle. I feel that every employee with a car in the parking lot should have these tires. And lastly, I believe that every employee would benefit from having this experience. I am sincerely proud to work for the company where these tires are being produced.

I look forward to future events such as this and hope that every employee realizes that quality and performance counts!”

Deborah ArelQA Admin., Giti Tire Manufacturing USA